LaVoieHealthScience builds on 2020 momentum with an updated team roster to meet client growth in 2021

by | Jan 11, 2021

LaVoieHealthScience (LHS), an integrated investor and public relations consulting agency focused on advancing health and science innovations, announced an updated team roster, expanding its integrated communications services including strategy consulting, business development and investor relations, corporate communications, and public relations.

Twenty-five-year veteran, Lisa DeScenza, who joined the firm in 2012 and has held a variety of agency roles with increasing responsibility, is now Vice President, Integrated Communications & Head, Business Development & Marketing. Lisa brings a passion for health- and science-driven clients with a combination of agency and client-side experience. Lisa DeScenza reports to Sharon Correia, Executive Vice President and Chief Strategy Officer, who joined the firm in July 2016.

Sharon Choe, who joined the firm in early 2019, is now Senior Vice President & Head, Outreach & Corporate Access, a newly created position designed to utilize her deep relationships with buy- and sell-side investment communities for LaVoieHealthScience’s clients. As a former buy-side investor, Sharon has traded small, mid, and large cap healthcare equities and co-managed a global healthcare portfolio for institutional clients in NYC. Sharon reports to James Heins, Senior Vice President & Managing Director, NY Practice, who joined the firm in November 2020.

Barrett McGrath, a 35-year industry veteran, is Senior Business Development Advisor. Barrett joined the firm as an advisor to meet clients’ demands to identify licensing and corporate development partnership opportunities. Barrett brings deep experience in sales, marketing, alliance management, business, and product development to the firm and reports to Doug Russell, Senior Vice President, Client Services, PR/Media.

Elizabeth Aguiló has joined the firm as Talent Acquisition Consultant to provide full-cycle recruiting services to the team.

Donna L. LaVoie, President and CEO commented, “Client demand and focus to ensure alignment of our agency to the needs of our client base as we continue to grow has driven these updated team roles. 2020 was an important year as we moved our Boston office to the Back Bay and created a solid infrastructure in the New York region as well as celebrated our one-year anniversary of a successful strategic alliance with Omnicom Public Relations Group, combining global scale and resources with the health and science specialization of LaVoieHealthScience. We anticipate continued growth in 2021 as we continue to make our clients’ technologies, products, and services known, understandable, and approachable.”

In addition to expanding its strategic communications team, LHS also debuted its virtual webinar series with Biotechnology Innovation Organization, including a 2021 Preview: A 360-Degree Global Market View. For those unable to attend, a full recording is available here.

Daily PR Updates

Essential PR industry news, opinion, and analysis delivered to your inbox daily.

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.


Tips and tactics for driving SaaS PR campaigns in 2023

Tips and tactics for driving SaaS PR campaigns in 2023

Running a software-as-a-service (SaaS) campaign involves taking numerous actions across a range of media outlets to raise awareness around your product. A successful PR campaign can create the required buzz, leading to more inquiries and sales. SaaS firms operate in a...

How vampire words suck the life out of your business writing

How vampire words suck the life out of your business writing

Imagine your boss issues the following email at the end of the day: “I’m bringing in bagels tomorrow morning.” Yay, bagels! You make a mental note to skip breakfast tomorrow to make room for schmear. Then your boss emails: “I’m going to prioritize bringing in bagels...