The Public Relations & Communications Association (PRCA), representing more than 35,000 PR professionals in 70 countries globally, has appointed Lars Voedisch, Founder and Managing Director of PRecious Communications as a SEA Regional Board Member. s.
PRCA’s mission is to create a more professional, ethical, and prosperous PR industry. It champions – and enforces – professional standards in the UK and overseas through their Professional Charter and Code of Conduct. The Code compels members to adhere to the highest standards of ethical practice. Lars’ board member appointment is a bid to act as a think-tank for the industry; to inform the PRCA’s strategic priorities; and produce helpful commentary, advice and best-practice guidance for PR and communications professionals.
PRecious Communications is a fast-growing independent communications and public relations agency. Headquartered in Singapore, PRecious is focused on helping brands go to market in Southeast Asia and APAC. Lars is known for growing, managing and defending leading brands’ reputations. His award-winning integrated, strategic communications consultancy has operations across the Asia Pacific region. He has provided strategic communications counsel to over 300 startups (including 15 unicorns) and enterprises, lifestyle brands and government agencies.