BRIDGEWATER, N.J. (June 12, 2024) – R&J Strategic Communications, a full-service integrated marketing and public relations agency, announces the promotion of Heather Dickerson to account executive and the hiring of Hayley Martin as digital account coordinator and Ben Hopper as public relations account coordinator.
In her new position, Dickerson will be responsible for planning and executing integrated communications strategies for the agency’s healthcare and human services division and continuing to bolster the agency’s media relations capabilities. Dickerson’s expertise in media relations has played a vital role in establishing meaningful relationships between journalists and R&J’s clients, helping to increase brand awareness and maintain authority in the health and human services sectors. Her work has garnered coverage in top national, regional and local media outlets connecting individuals to services and support programs for mental health, substance use disorder, domestic violence resources and health and wellness. Dickerson, a New Providence, N.J. resident, holds a B.A. in public relations and a minor in fashion merchandising from Montclair State University.
As digital account coordinator, Martin will employ her skill set, encompassing organic social media management, social listening, and content calendar creation, to enhance clients’ social media presence and expand their following. Proficient across multiple social platforms, she closely collaborates with clients and colleagues, playing a crucial role in the successful execution of social media strategies and campaigns. Martin previously held the position of social media intern at R&J. A Manalapan, N.J. resident, Martin holds a B.A. in communication and media studies from The College of New Jersey.
In his new role as an account coordinator, Hopper will leverage his versatile skills in media relations, content creation, research, writing and editing for healthcare and human services clients. Able to write in different styles and voices, Hopper creates content to accommodate each client’s unique needs. Since joining R&J in March 2023 as a public relations intern, Hopper has become integral to the team, showcasing his thorough research, precise writing, fine eye for editing, and media relations skills, securing numerous interviews for clients, positioning them as thought leaders. A Colonia, N.J. resident, Hopper graduated magna cum laude with a B.A. in communication arts with a concentration in writing and a minor in English from Ramapo College.
“Heather’s promotion and the additions of Hayley and Ben to full-time roles is a testament to the value they each bring to our agency and our clients,” said Tiffany Miller, Executive Vice President of R&J Strategic Communications. “At R&J, we’re committed to providing our team members with individual paths for continued professional growth and success; Heather, Hayley and Ben are great examples of that commitment in action. We look forward to their continued contributions as we expand our integrated digital marketing capabilities and footprint in the health and human services sector.”
About R&J Strategic Communications
R&J Strategic Communications is an integrated marketing services firm that consistently achieves superior results for a diverse client base that ranges from divisions of large, multinational conglomerates to regional market leaders. Based in Bridgewater, N.J., the company has become one of the most respected, admired, and prestigious strategic communications agencies in the Greater New York/New Jersey area. R&J has earned numerous awards for its strategic communications programs, was named a “Top Place to Work in PR” by PR News, and was named one of the “Best Places to Work in New Jersey” for five years by NJBIZ Magazine. For more information about R&J Strategic Communications, please visit www.randjsc.com.