CHICAGO, IL (October 24, 2023) – The Inn at Stonecliffe, owned by the Pulte Family Charitable Foundation, has selected Zapwater Communications as its Agency of Record (U.S.) to heighten recognition of the resort and its luxurious, yet charming, offerings on Mackinac Island. Zapwater will spearhead integrated communications to magnify the property’s massive renovation, enhanced experiences, expansive guest accommodations, food and beverage outlets, event spaces, and more.
Situated in a secluded area of beautiful Mackinac Island, away from the touristy bustle of downtown, The Inn at Stonecliffe blends historical architecture with modern amenities to create an elevated and authentic Mackinac experience. After a multi-million-dollar renovation, guests will be able to indulge in a vast array of property offerings, including fully renovated guest rooms, family-friendly cottages, multiple on-site dining outlets, an event center, wellness center, amenities and beyond.
“We are thrilled to partner with The Inn at Stonecliffe and the Pulte Family Charitable Foundation to increase awareness of this incredible property, including its extensive history, scenic nature, and elevated travel experience,” remarked David Zapata, CEO of Zapwater Communications. “Through our integrated strategy, we will showcase The Inn at Stonecliffe’s unparalleled offerings and the exceptional work of the Pulte Family Charitable Foundation in Mackinac, across Michigan, and around the globe.”
Zapwater’s approach will include ongoing strategic planning, media relations, influencer marketing, event support, and social media campaigns. The agency’s work will align with The Inn at Stonecliffe’s goal of positioning itself as Mackinac’s premier property for leisure and business travelers, multi-generational travel, special events and one-of-a-kind weddings.
For more information on The Inn at Stonecliffe, please visit www.zapwater.com.