The life-altering fear and anxiety of COVID-19 is affecting us all, but many are equally worried about the world awaiting us on the other side of the pandemic. According to a new survey by market research-based consulting firm ROI Rocket, about two-in-three Americans...
With every passing year, the retail industry undergoes significant shifts—and retail marketing strategies have to pivot accordingly. What can retailers expect in the year ahead? This new report from savings destination RetailMeNot offers a comprehensive look at...
Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News and Media Racine Journal Times: Michael Burke (@michael_t_burke) is retiring. Reuters: Eimi Yamamitsu (@eimiyamamitsu) has...
Airline travel became one of the earliest industries to feel the sting of the coronavirus, and new research suggests it could he one of the last to recover. The latest targeted study from travel points and rewards firm Upgraded Points, based on questions given to...
War and conflict have been a ceaseless part of human history. The battle against the COVID-19 virus is an enemy no nation has ever met. COVID-19 never tires, COVID-19 ceaselessly attacks, and COVID-19 is a survivor. COVID-19 is an awesome enemy, but like all enemies...
Believe it or not, consumers are streaming even more content. The “Rona”—as it’s been deemed by Black Twitter—has forced many of us indoors for extended periods of time. And that means more time with our TVs and connected devices. We already know that nearly 19...
Trust is in short supply these days, and there’s been no lack of skepticism during the COVID-19 crisis. With three-quarters of Americans (and counting) ordered to stay home to control the spread of the contagion, only 32 percent of U.S. employees say that their...
A cornerstone of public relations is raising the visibility of your brand. Securing coverage for your company, product, executives and/or ideas in key media outlets is a way to this. Consistent coverage hinges on good relationships with the media, and like any...
About 10 years ago a woman I met at a business grand opening handed me her business card. She was an event planner, and her company name included the word Isis. Clearly, the name alluded to the Egyptian goddess of life, but more recently had taken on dark...
All of our PAN staff are now working from home across our five offices in Boston, San Francisco, New York, Orlando and London. We’ve taken this step to safeguard our employees, their families and our clients. Remote work has always been part of our culture and we’re...
For many people, one of the toughest lifestyle adjustments they’ve had to make is going from in-office positions to working at home. Meanwhile, many others are unable to work from home, and are forced to deal with the psychological strain (and physical risk) of...
Developing a strong PR strategy is key to running a successful business. How your company is perceived by the public plays a big part in how well you perform. These days, consumers are less likely to patronize an establishment that has what they perceive to be a bad...