James Daniels

James Daniels
James Daniels is a freelance writer, business enthusiast, a bit of a tech buff, and an overall geek. He is also an avid reader, who can while away hours reading and knowing about the latest gadgets and tech, whilst offering views and opinions on these topics.
20 ways cybersecurity businesses can promote themselves

20 ways cybersecurity businesses can promote themselves

The cybersecurity industry is one that is growing rapidly, which is no surprise when you consider that cybercrime is the biggest threat to modern day businesses and something that every company needs to consider. While this means that there is every chance of success...

How to prepare your website for a PR scoop

How to prepare your website for a PR scoop

The world of PR is fast-paced and traffic-heavy. When you do manage to get coverage, there’s a chance that a huge amount of traffic will rush to your website, and your digital infrastructure must be prepared to handle that load before you engage in PR, releasing press...

Starting a PR business—6 tips to hit the ground running

Starting a PR business—6 tips to hit the ground running

Working in public relations can be a varied, fast-paced, and fascinating career, but being employed within an agency is a very different experience compared to starting a business from scratch. The digital marketing revolution has only increased the demand for...

Using PR to improve your Amazon seller reputation

Using PR to improve your Amazon seller reputation

Do you want to maximize your profit potential as a seller on Amazon? If so, you need to showcase the fact that you can be trusted to provide a quick and quality service. Nobody is going to feel comfortable purchasing from you if they don’t believe you are capable of...

4 components your corporate event needs to have

4 components your corporate event needs to have

Corporate events are excellent tools for businesses. They make for great networking opportunities and can be used to get the word out about a new product or innovation that your company has developed. They can also be used to educate people about your company and how...

Earning customer loyalty—why is it critical for your business?

Earning customer loyalty—why is it critical for your business?

As most marketers would agree, how customers perceive your brand is ultimately how your business earns long-term success.Although making random sales may seem like a bonus, your loyal customers are ultimately those who are going to stick around even when there are not...

4 fundamental tips for managing your business’s reputation

4 fundamental tips for managing your business’s reputation

Your brand is what sets you apart from the competition and helps build your customer base.If customers are unimpressed by the way your company conducts itself, it can have an impact on future business growth. With this in mind, you need to pay attention to how to best...

Why having the correct insurance is good for a contractor’s PR

Why having the correct insurance is good for a contractor’s PR

Every business is striving to maintain good public relations, whether that be through providing a quality service, engaging with customers and clients, or making a positive difference through progressive or charitable actions in the wider community or world. However,...

4 tips for training your PR team to represent your brand

4 tips for training your PR team to represent your brand

How you are perceived by the public will have an enormous impact on the success of your business. You will want to build your credibility and your reputation so that you can attract your target customer, compete with the more prominent brands in your industry, and...

4 inventive ways video can be utilized in PR

4 inventive ways video can be utilized in PR

Video is fast becoming the top ways that people consume media. In the future, it is estimated that most content online will consist of a video in some form, and it is becoming a vital part of the marketing and PR strategy for many clients. It is vital to stay ahead of...

4 tips for running a PR campaign for your CBD company

4 tips for running a PR campaign for your CBD company

The CBD industry is big business. Many different companies continually crop up with their CBD-themed products, and this makes it difficult for established sellers to stay at the top. If you are currently one of those established sellers, or you’re a newcomer to the...

5 reasons why every business needs PR

5 reasons why every business needs PR

Why consider PR? This might be a question that you have been pondering for some time but are still unsure as to whether it’s worth the investment. If you haven’t already, now would be the perfect time to consider planning a PR strategy. Many businesses that haven’t...