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Natasha Lane

Natasha Lane
Natasha is a lady of a keyboard and one hell of a geek. She has been working for, and collaborating with, individual clients and companies of all sizes for more than a decade. Natasha specializes in writing about design, branding, digital marketing, and business growth. She is also addicted to art in all its forms and grilled tofu.
7 website design myths to leave behind—and what to do instead

7 website design myths to leave behind—and what to do instead

For many business owners, the idea of an aesthetically stunning, highly functional website falls into the category of nice-to-haves in their digital marketing strategies. And considering the cost of building a first-rate website, this is understandable. But...

6 reasons to create long-form content—and how to do it right

6 reasons to create long-form content—and how to do it right

In order for your content marketing strategy to achieve all the goals you set for it, you need to ensure that it’s populated with various types of content. Long-form content is one of them, and it’s definitely important.  Here are six compelling reasons to invest time...

7 content marketing myths to leave behind—and what to do instead

7 content marketing myths to leave behind—and what to do instead

The content marketing landscape is filled with myths and untruths that a lot of marketers, unfortunately, still believe in. When they accept them as gospel and try to put them to work, they quickly discover the results they were hoping for are nowhere in sight. Let’s...