Not surprisingly, administrative action during the early days of the new Trump presidency captured the business world’s attention, and the steady stream of global coverage reporting these moves dominated the media cycle. The key topic in early February has been the...
OpenAI’s Quiet Power Play: How Strategic Silence Countered DeepSeek’s Hype
In the world of artificial intelligence, OpenAI's dominance seemed unshakeable, with ChatGPT as a well-established household name. That is, until DeepSeek burst onto the scene. Within days, this free and open-source competitor generated massive excitement across...
The DeepSeek News Hype Cycle: Harnessing Viral Moments to Benefit Your Brand
One day, your brand experiences a sudden surge in media coverage. Perhaps the story has significant political or economic implications, or it poses a major disruption to your industry. For some brands, this moment marks a sharp increase in their usual media presence....
Did DeepSeek Bypass U.S. Sanctions? A Media Analysis of the AI Chip Debate
DeepSeek, a Chinese AI firm, has ignited intense speculation over the chips used to train its models. The key question: Did DeepSeek stay within legal boundaries, or did it acquire restricted Nvidia chips through unofficial channels? This debate is about more than...
The DeepSeek Disruption: NVIDIA’s Biggest AI Challenge Yet?
In the ever-evolving world of artificial intelligence and semiconductor technology, NVIDIA has long been at the forefront, pushing the boundaries of GPU capabilities and AI-driven computing. However, recent events have put the company under an intense spotlight, as a...
The AI Arms Race as a PR Battleground: What the DeepSeek Ban Chatter Tells Us About Tech Narratives
AI isn’t just advancing—it’s becoming a geopolitical flashpoint. In just a week, speculation about a DeepSeek ‘ban’ exploded on X.com, shaping perceptions before any official action was taken. But how did this narrative take hold so quickly, and what does it reveal...
Media Insights: Examining DeepSeek’s Dynamic Emergence Through Coverage Analysis
AI has dominated headlines since ChatGPT’s arrival, but this week, the emergence of an upstart rival sparked a media frenzy of its own, commanding global attention. The phenomenal rise of DeepSeek—the virtually unknown Chinese entity whose newly launched model...