PR News & Trends
5 ways PR firms can enhance security

5 ways PR firms can enhance security

No business is immune from the cyber security threats that exist in today’s business world. The threats seem to be growing by the day, which leaves everyone wondering how to proceed. However, some companies face greater risks as a result of the work they do—and public...

Financial PR—what it is and why it’s so important

Financial PR—what it is and why it’s so important

Media in the financial world is far less forgiving than for other industries. There’s only one currency, and it’s literal currency, with everyone involved determined to get their hands on it. Corporations are particularly fervent in jostling for position in the grand...

Treating “fake news” like a public health crisis

Treating “fake news” like a public health crisis

We have all heard—and likely used—the term “fake news” ad nauseam now. Yet, how often do we stop to consider the implications? John McCain wrote a powerful op-ed for the Washington Post in January of this year titled “Mr. President, stop attacking the press.” In it,...