March 2024: Introducing Intelligent Insights and Interactive Media Briefings – AI powered Media Analysis
Create and share insights from your media coverage with the latest AI capabilities
Agility has continued to lead the development of AI in PR software across our entire product offering, including content creation, refinement and translation.
Now, Intelligent Insights includes 10 AI-powered funtions that give you the ability to immediately analyse and summarise your media coverage, and share it with colleagues and clients in interactive briefings that also allow them to apply their own analysis.
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- On any media mention in Agility’s monitoring module, an Insights Creator has been added to the Mention Studio, offering 10 ways to apply insights to your media coverage.
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- For example, you can apply an Intelligent Summary, which will instantly apply a short synopsis of the whole article.
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- You can also analyse the article with a focus on the context of your chosen keywords, the sentiment, key facts and figures and the likely audience. You can identify the brands, people and places mentioned, and ask for a chracterization of the mentions.
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Share Media Insights with Colleagues and Clients
You can save several insights to each mention, and specify a preferred mention which can be included in your media briefings…
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…and by including the option to ‘Get Insights’ you provide your briefing recipients with access to an interactive briefing, which allows them to switch between mentions and apply their own chosen insights to each one.
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All analysis is available in multiple languages, and Agility’s refinement tools allow you to tweak the initial results. Contact us now to start benefitting from Intelligent Insights on you media coverage.
For additional Agility support, please contact us.
