CRC, Inc. (Cindy Riccio Communications), a leading independent PR and digital marketing agency in NYC and winner of Expertise’s Top 20 PR Firms in NYC three years running, has been selected as the agency of record to help launch the Avant Guard in the U.S. The launch...
PR Agency News
Nutri-Genetix retains Naomi White Communications and Keep Communications
Nutri-Genetix (NGX), genetically personalised, complete nutrition. appoints Naomi White of Naomi White Communications and Matt Williams of Keep Communications to manage the brand’s press and publicity. NGX offer the world's first genetically personalised, complete...
TAKUMI’s influencer campaign for Häagen-Dazs generates sales uplift and rise in brand consideration
A creative and agile ‘lockdown partnership’ between Häagen-Dazs and Secret Cinema, promoted entirely by a multi-platform influencer marketing campaign, has demonstrated a marked increase in e-commerce sales and a positive shift in consideration for the luxury General...
Adam Croglia launches Trysail Strategies in the Western New York region
Agency vet Adam Croglia announced the launch of Trysail Strategies, a venture in crisis communication, issues management and public affairs strategy with offices in Buffalo, Albany and DC. He has previously been with Qorvis Communication, Story Partners, the VA, and...
PRSA announces 2021 Officer and Board of Directors nominees
PRSA, the nation’s leading professional organization serving the communications community, announced the officer and director nominees for its 2021 Board of Directors. Delegates of the membership will vote on the nominees and any petitioning candidates at the annual...
Authors Laurie Garrett and Nina Jankowicz added to PRSA’s ICON 2020 speaker lineup
PRSA, the nation’s leading professional organization serving the communications community, announced two additional keynote speakers to be featured at ICON 2020. Laurie Garrett and Nina Jankowicz join previously announced speakers Jon Meacham, Carolynn Johnson...
Donna L. LaVoie, president, CEO, and founder of LaVoieHealthScience, named to PharmaVOICE 100
LaVoieHealthScience (LHS), an integrated investor and public relations consulting agency focused on advancing health and science innovations, today announced that Donna L. LaVoie, President, CEO and Founder of LHS, has been named to the PharmaVOICE 100 Most Inspiring...
Kate Charles joins Lippe Taylor in newly created role of chief planning officer
Lippe Taylor, the New York-based Digital PR and Marketing agency, has announced the hiring of Kate Charles (née Paulin) as the agency’s new Chief Planning Officer. Charles brings extensive experience across market research, media planning, advertising, and digital...
Mower brings home B2B gold at ANA’s Global ACE and B2 Awards
Mower has struck gold at two B2B award programs sponsored by the Association of National Advertisers (ANA). The independent marketing, advertising and public relations agency, one of the largest in the U.S., was honored for its work on behalf of three B2B clients in...
rbb Communications named Neste’s Agency of Record
rbb Communications, a national leader in integrated communications strategies, has been named Neste’s agency of record in North America. Founded in Finland more than 70 years ago, Neste initially enlisted rbb’s services in January of this year to help introduce the...