Mood Media, a leading on-premise media solutions company dedicated to elevating the Customer Experience, today announced the launch of its Mood Client Support Portal. As a part of the Mood Reimagined initiative, the new online portal provides clients with a simple,...
PR Agency News
First Insight, leading “Voice of the Customer” predictive analytics platform, announces expansion with NEXT-GEN XM Experience Management
First Insight, Inc., the VoC predictive analytics platform retailers and brands have come to know and trust for delivering clear, actionable data to power profitable and effective business decisions is now forging the future of experience management as it announces...
CSM launches dedicated Social Impact Practice to bring action to authentic marketing; Adrienne Ankola-Rochetti will lead
Global partnership and marketing firm CSM Sport & Entertainment announced the launch of its social impact consulting practice in North America. Building off its decades of success serving cause-related clients and tapping into the company’s strengths in developing...
GRAX joins V2 Communications’ client portfolio
V2 Communications, a public relations and digital communications agency for disruptive global brands, is now working with GRAX, a leading SaaS Data Value Platform provider. GRAX joins over a dozen other enterprise software companies on V2’s client roster. GRAX helps...
Back of the net! The PHA Group completes Metrica Sports signing
Metrica Sports, the data and video analysis partner of the Spanish and Portuguese football Federations, has appointed The PHA Group as its communications partner for the following six months. PHA will be raising awareness of Metrica Sports’ role as pioneers in the...
America’s Newspapers & Sachs Media launch Share Gratitude 2020 to amplify hope this holiday season
In the grip of the global COVID-19 pandemic and its severe direct and indirect impacts, 2020 has likely been the most difficult year in the lives of most Americans. The virus and other major stressors have draped a blanket of dark days from coast to coast, leaving...
Rachel Harrison Communications named AOR for Urban Cowboy brand & sister property, The Dive Motel
Rachel Harrison Communications has been named the agency of record for the Urban Cowboy brand and sister property, The Dive Motel in Nashville. In May of 2014, Lyon Porter and Jersey Banks created Urban Cowboy Brooklyn and it exploded into an international sensation...
Eyeota strengthens partnership with Equifax to extend advertisers’ global reach
Eyeota, a leading audience technology platform enabling the intelligent use of data, announced it will expand Equifax digital audiences into Argentina. The audiences will now be available in a total of five markets worldwide which also includes the United States,...
LaVoieHealthScience names James (Jim) Heins as Senior Vice President and Managing Director of its New York Practice
LaVoieHealthScience (LHS), an integrated investor and public relations consulting agency focused on advancing health and science innovations, announced the appointment of James (Jim) Heins as Senior Vice President and Managing Director of its New York practice,...
CommunicationsMatch partners with RexSoft to provide cost-effective next generation technology solutions
CommunicationsMatch has established a partnership with technology development and support services provider RexSoft to offer next generation technology solutions for agencies and professionals in the public relations and marketing industry. RexSoft, a decade-old...