Richard Carufel

Richard Carufel
Richard Carufel is editor of Bulldog Reporter and the Daily ’Dog, one of the web’s leading sources of PR and marketing communications news and opinions. He has been reporting on the PR and communications industry for over 12 years, and has interviewed hundreds of journalists and PR industry leaders. Reach him at richardc@bulldogreporter.com; @BulldogReporter
How businesses can satisfy “digitally impatient” customers in 2021

How businesses can satisfy “digitally impatient” customers in 2021

Businesses must up their game in 2021 to satisfy “digitally impatient” consumers, asserts new research fromenterprise-grade assessment platform Questionmark. The firm is calling on employers to ensure that their staff have the skills to create a first-class digital...

E-commerce marketers aren’t as data-driven as they want to be

E-commerce marketers aren’t as data-driven as they want to be

Data-driven decision making is the mantra of modern e-commerce marketing, yet new research from performance marketing firm Sidecar reveals that only 38 percent of e-commerce marketers surveyed make most of their decisions based on data. The positive is that other...

Trends and challenges in the customer success industry

Trends and challenges in the customer success industry

A newly released report from ChurnZero, ESG, and Higher Logic, the inaugural Customer Success Leadership Study, uncovers the latest trends and challenges facing the customer success industry and the influence they have within their organization. “This debut report is...

7 media and marketing trends to watch in 2021

7 media and marketing trends to watch in 2021

After the most unique year in our lifetime, forecasting the year ahead in communications calls for equally unique insights and expertise. Boston-based Birnbach Communications, a PR and social media agency focusing on thought leadership, has issued its 19th annual list...