Steve Conway

Steve Conway
Steve Conway is a content marketing professional and inbound marketing expert. Previously, Steve worked as a marketing manager for a tech software start-up. He is passionate about discovering new software that will that will advance his already well-honed digital marketing techniques.
Tips for generating great PR for your law firm

Tips for generating great PR for your law firm

When you’ve finished law school, passed the bar exam with flying colors, and made your parents proud, you’ll want to take the next big step in your career. After getting some experience and proving yourself by winning cases in the field, the ultimate goal of most...

4 fundamental tips for staying on your game and delivering great PR

4 fundamental tips for staying on your game and delivering great PR

One of the most eventful careers that you can have is that of a PR professional. Your day-to-day tasks will consist of a range of activities which include telling positive stories and coming up with strategies for damage control. However, it’s a job that requires...

4 tips for avoiding bad publicity in business

4 tips for avoiding bad publicity in business

They say that there is no such thing as bad publicity, but that is not the reality. In truth, bad publicity is a terrible thing. Yes, it gets your business noticed, but for all the wrong reasons and it is unlikely that anyone will want to buy your products and...

Why it’s imperative for PR firms to protect client data

Why it’s imperative for PR firms to protect client data

The reputation of any business is hugely important—without a good reputation, sales will slow and potentially even stop, and trying to build up trust again is a time consuming (and expensive) thing to have to do. This is why many businesses choose to hire a PR company...

4 proven tips for recovering from a PR disaster

4 proven tips for recovering from a PR disaster

Sometimes in business problems occur, mistakes happen, and accidents mean that your PR can take a big hit. For your business not to suffer too greatly when problems happen to and around your customers and products, it’s hugely important to know how to recover from a...

4 tips for marketing your business to potential employees

4 tips for marketing your business to potential employees

Your employees are the backbone of your business. Without them, you’re going to have a lot of work to do! When it comes to hiring, of course, you want the best people to work for you, but how do you convince them? Much like selling your products or services to...

Keep the customer satisfied—3 practical ways to impress a client

Keep the customer satisfied—3 practical ways to impress a client

Business meetings are the perfect opportunity to meet your client, showcase your ideas and prove how your company can benefit theirs. However, a large part of your planning for the meeting should focus on how best to impress your client, as this will encourage them to...

Tips for attracting the right influencers to your business

Tips for attracting the right influencers to your business

The demand for influencers who have the necessary credentials to get behind your brand and make a genuine difference to your marketing is still rising, but the most influential bloggers, vloggers, and celebrities are often over-subscribed with invitations to publicize...

5 sustained PR tips for law professionals

5 sustained PR tips for law professionals

No matter what type of profession you happen to be in, PR is extremely important. It helps manage your reputation as well as mold the public’s perception of you. This is essential if you have any intentions of building a strong brand and want to increase the chances...

How to get into sports PR

How to get into sports PR

A sports public relations rep is an individual who works specifically to ensure that the athlete, club, franchise, or organization that they work for is well represented at all times. It’s a tough industry to crack into and it’s an incredibly difficult one to find...

4 event branding ideas to get on your prospects’ radar

4 event branding ideas to get on your prospects’ radar

There are many different corporate events that businesses have a vested interest in either attending or hosting. Perhaps you want to set your company as an industry leader, or you want to hold a series of talks and reception to build up your reputation in the...

3 ways your business benefits from having its own mobile app

3 ways your business benefits from having its own mobile app

In today’s technological climate, it takes more than a Facebook and Twitter account to make your business popular and successful. There are many ingredients you need to add to the mixing bowl if you wish for your business to become the one to beat. You have to think...