With the pandemic looming large, many public relations managers have donned the hats of crisis managers for their companies. They have become a bridge between brands, consumers, and stakeholders. But why? Because the PR industry is struggling. Their challenges are...
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Brand loyalty is now up for grabs as consumer trust wanes in traditional institutions
As consumers lose trust in governments and the media, they are redirecting their trust to other entities—yielding an unprecedented opportunity for businesses to boost trust across their stakeholder ecosystem, according to Forrester's new Trust Imperative research. A...
Ruder Finn wins six awards from Bulldog Reporter, including the Gold Award for Most Innovative Agency of the Year
Leading global communications agency, Ruder Finn, was recognized with six Bulldog Reporter Awards. Ruder Finn and its clients were honored with the following awards: Most Innovative Agency - Nomination name: Ruder Finn - Award: Gold Large Agency of the Year -...
7 imperatives for the retail industry: CEOs speak on COVID’s long-term impact on retail
Like the rest of the business world. the retail industry was blindsided by the COVID pandemic, and was forced to revamp to meet new demands of consumers. But as we enter the rebuilding phase, new research from the Retail Industry Leaders Association (RILA), with...
GBH names Yemisi Oloruntola-Coates first Chief Inclusion and Equity Officer
GBH President Jonathan Abbott announced the appointment of Yemisi Oloruntola-Coates as Chief Inclusion and Equity Officer for the Boston-based public media producer. This newly-created position reflects GBH’s ongoing efforts to build a more diverse and inclusive...
Despite COVID’s societal havoc, it may have permanently elevated the comms industry
Despite—or maybe because of—its many challenges, 2020 heightened the need for communications services, perhaps for good, finds new research from global communications network IPREX about the lessons of last year and implications for 2021 for the independent PR and...
New Communications Agency, THE RIGHT NOW, Launches
Los Angeles, CA (March 12, 2021) – Veteran communications executives, Eric Green and Sunny Jenkins, powered by head creative, Wally Hasselbring, launch THE RIGHT NOW. Jenkins leads the Brand division, Green heads Entertainment and Hasselbring, the Creative and Digital...
HSMAI to Honor CIIC with Bronze Adrian Award for Outstanding Travel Marketing
New York, NY (March 8, 2021) – Carolyn Izzo Integrated Communications (CIIC) will be honored by the Hospitality Sales & Marketing Association International (HSMAI) with a Bronze Adrian Award for public relations excellence for its winning entry in the 64th annual...
The 2021 Scott Circle Communications Purpose PRogram Supports Nonprofits Addressing Security, Safety, Equity and Inclusivity in Washington, Maryland and Virginia
(WASHINGTON - March 4, 2021) Today, Scott Circle Communications (SCC) announces the participants selected for the second annual Purpose PRogram, a yearly professional development course in public relations designed to help local nonprofit organizations servicing the...
Capwell Celebrates 10-Year Anniversary With New Client Wins, New Hires, Multiple Awards And Double-Digit Growth
NEWPORT BEACH, Calif., Feb. 23, 2021 /PRNewswire/ -- In a year when many PR firms were shaken by COVID-19, Capwell, a bespoke, boutique PR firm dedicated to illuminating the life-enhancing benefits of wellness brands, celebrated its 10th anniversary year with...