The international virtual summit Crisis Comms Mastery, featuring the PR industry’s top pros and the latest knowledge and resources on crisis management, will be held from March 24 to March 26. Dr. Clāra Ly-Le, Managing Director of EloQ Communications, is the only...
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Performing a crisis audit: 5 elements that play a crucial role
One of the most challenging things a PR agent may need to do is handle a public crisis. A crisis may destroy a company overnight. There are too many examples of viral situations that have affected companies worldwide, both positively and negatively. That's why it is...
5WPR Corporate & Crisis Practices Named Top 15 in U.S. for Second Consecutive Year
Clutch, the leading B2B ratings and review platform, has officially released its list of the Best Public Relations Firms for 2022, awarding 5WPR third in Crisis Communication and fourth in the Corporate Communications divisions. Clutch combines a company's level of...
Prepare. Respond. Resolve: Learn from World-Class Experts at the 2022 Crisis Comms Mastery Virtual Summit
Our second annual Crisis Comms Mastery virtual summit is happening later this month on March 24-26. Keynote Molly McPherson, APR, crisis comms expert and author of Indestructible: Reclaim Control and Respond with Confidence in a Media Crisis headlines this special...
What consumers expect from brand experiences today—new report shows CX crisis urgency
New research from unified CX platform Emplifi takes a deep dive into what consumers are looking for in their brand experiences in 2022, looking at everything from expected customer service response times and preferred communication channels to just how integral CX is...
5 PR crisis management mistakes you should avoid
No matter how big your business may be, no company is invulnerable to a PR crisis. An ever-present threat to your brand's reputation and social standing, there are many rights and many wrongs when it comes to PR crisis management. Learning how to avoid the pitfalls of...
RockDove Solutions and Institute for Crisis Management® Partner to Deliver Complete Issues and Crisis Communications Management Solution
RockDove Solutions, developer of the award-winning issues and crisis management platform, In Case of Crisis 365, and the Institute for Crisis Management (ICM), a leading crisis communication management firm, announced that the two companies have partnered to provide...
How severe is today’s CX crisis? More than half of consumers feel service is an afterthought
Although a majority of businesses agree there is a direct link between customer service and business performance, new research from CX and service firm Zendesk shows that many consumers (54 percent) feel customer service is an afterthought for businesses—indicating a...
4 tips for handling PR crisis through social media
Public relations is a big part of any business, and understanding how to utilize it carefully is one of the keys to successful business management. It's important to understand and accept the truth that you want your business to grow. You might not want to take your...
Crisis maintenance: How to properly handle a workplace accident
A workplace accident can be devastating for a business’s reputation, on top of hurting whoever’s involved. If not handled responsibly, your injured worker could face much more damage and harm, your business will have to shell out more money, and on top of that, you...