INK & ROSES was recently named public relations agency of record for The F-Factor Diet and all F-Factor products developed by internationally-known dietitian Tanya Zuckerbrot, MS, RD.
In this role, INK & ROSES will lead strategic media and influencer relations to drive brand and product awareness for the new edition of The F-Factor Diet Book, new F-Factor 20/20 Fiber/Protein Powders, future product launches and events.
“INK & ROSES has proven to be the optimal partner to support the F-Factor brand and drive product awareness. Their extensive media and influencer relationships and deep expertise in the lifestyle, health and wellness space will be an integral part of our continued success,” said Zuckerbrot.
F-Factor is a scientifically-proven approach to weight loss and optimal health based upon fiber-rich nutrition and is one of the fastest growing health and wellness brands. F-Factor was developed by internationally-known dietitian Tanya Zuckerbrot, MS, RD twenty years ago and now includes its popular line of food products including 20/20 Fiber/Protein powders. F-Factor also has a concierge private practice in Midtown Manhattan specializing in nutrition counseling, weight loss and management. Tanya’s clientele includes celebrities, business and government leaders, and media personalities.
Tanya is the author of two bestselling weight loss books and she has appeared on NBC Today, CBS News, Live with Kelly, Rachael Ray, The Dr. Oz Show, Good Morning America and more.