When things go wrong for your company, it's important to fix the issues but also do what you can to avoid a public relations crisis. If you do not have an easy-to-understand PR policy in place, now is the time to develop one and ensure each employee understands these...
Your business is competing in a world of compelling ideas and innovative products. The steps that you take to stand out now will contribute to your future opportunities. Potential clients are waiting and you have a number of options through which to meet them....
If your PR team has gone above and beyond this year, you'll likely want to reward them for their hard work. There are a number of ways you can do this to make your staff happy and eager to work even harder next year. Here are some fun ways to reward your PR people. 1....
Ask the managers of any company, and they'll tell you the biggest challenge they face is providing a good quality product or service on a consistent basis. Slow software or equipment that isn't working right makes for costly delays. When there's a lack of...
A communications degree can lead to an exciting and rewarding career in the ever-growing field of communications. Communications degrees are offered at many colleges and universities, and there is a wide variety of communications degree programs to choose from....
If you ask any public relations agency what the main challenge they face is, chances are they will say the same thing—finding new long-term clients. Many agencies might hope to bring in hoards of new clients by creating a fantastic PR campaign that goes viral...
Are you struggling to fill jobs at your company? Before you pay for yet another job ad, consider how you can get more employee referrals, so you can hire someone and save money. Offer incentives One of the best ways to increase the rate of employee referrals is to set...
Business owners in today's world know that it's nearly impossible to run a company without having a good website. Because people rely on the internet for so much of their daily lives, having a substandard web page is not something a company can afford to do....
The public relations industry is constantly evolving. Keeping up with the pace of change is vital for PR professionals to stay on top of current trends and best practices. Here are tips for putting your PR team at the top of its game in 2022. 1. Partner with the sales...
Network marketing, also called multi-level marketing businesses, can benefit greatly from social media. In fact, social media is now considered one of the most valuable marketing assets for all brands. This is especially true for entrepreneurs and small business...
If you're starting a career in public relations, it can be hard to know where to start. The modern world is so connected; getting an effective start in the PR world can be confusing. If you're looking to make your first few years in personal relations successful,...
What is the main ingredient that is needed for a business to be successful and increase its profits? If you guessed customers, you answered the question correctly! Every business owner understands that customers are the life of their business. This is simply because...