Public relations has become a popular career choice for many young people. Almost every large corporation has a wide array of PR professionals, from interns to specialists. One team member who helps determine the course of the entire PR team is the manager. Without...
Seven in 10 (69 percent) consumers are looking for a quick getaway from the cares of the physical world by exploring metaverse-like environments to engage with friends, family, and colleagues, and enjoy more leisurely activities, according to new research from cloud...
Business expansion continues to become a more competitive process in 2022. On the back of inflation’s cash flow cuts and e-commerce’s skyrocketing success, entrepreneurs are constantly battling with the repercussions of post-pandemic recovery. With a growth plan in...
Lack of interest, poor communication, low morale and little engagement—do these sound like common problems among your public relations team? If so, you may need to perform some motivating tasks to help your staff regain their groove. Here are four strategies for...
As the PR industry expands its utility and integrated capacities, the volume of comms work has grown and changed, according to the 482 respondents to the fifth annual JOTW Strategic Communications Survey. More than three-quarters of respondents (78 percent) say the...
After more than three-quarters of companies (76 percent) cut costs to survive during the pandemic, 90 percent of C-suite execs say they must now take a whole new approach to costs in order to transform their businesses to respond to ongoing disruption while also...
The Public Relations Global Network (PRGN) recently celebrated its 30th anniversary at its Spring Meeting held in Scottsdale, Arizona. Bulldog Reporter had an opportunity to speak with Anne Buchanan, Scott Hanson, and Ed Stevens, the three founding members of PRGN, as...
New research from professional services firm Accenture reveals that the vast majority (88 percent) of executives believe that customers and employees are changing faster than they can change their businesses, which is leading to a crisis of relevance. “External...
Data-quality open-source platform Great Expectations recently announced the results of a survey highlighting top pain points and consequences of poor data quality within organizations. Insights from 500 data practitioners (engineers, analysts, and scientists) reveal...
Heading into back-to-school and holiday shopping seasons, a great customer experience means transparency across channels. Consumers will engage with new brands across all channels, including online, in-store and on social media platforms, as long as the content is...
DEI is a top priority for smart brands and businesses today, but achieving DEI isn't a linear process—rather it’s a commitment to cultivating core values and turning guiding principles into organizational habits, according to a new study from researchers Anselm A....
PR work can be challenging, and it requires someone with a lot of diverse skills to succeed at it. Some may come naturally, and some you will need to learn over time. If you are determined to make your mark on the PR world, here are the skills that you will need....