Sticks and stones may break bones, but names can never hurt — or can they? For the world’s first marketing-conscious terror organization, names appear to matter very much. Initially branded in 2004 as “al Qaeda in Iraq” (AQI), the group has been known in the past...
Where did they go? Journalists on the move week of September 26
Notable journalist and media industry moves: Birmingham Business Journal: Melissa Brown, formerly reporter for The Associated Press replaces Alan Alexander as healthcare and technology reporter. Alexander left to become senior associate with Markstein PR agency. Club...
Debate: Trump’s hair bigger issue than gun control, immigration, or health care
Analysis shows that Hillary Clinton and Donald Trump aren't shy about calling one another out. And while Monday's debate finally put them on the same stage, our Twitter analysis shows that many commenters were more concerned with Trump's appearance than policy issues....
Rumour has it: Is Twitter’s stock price affected by media speculation?
Much has been made in the past year regarding the fluctuations in Twitter’s stock price. Rumours have swirled about a possible acquisition, and estimates of a potential price tag have varied widely. Most analysts seem to agree, however, that this rampant speculation...
Where did they go? Journalists on the move week of September 19
Notable journalist and media industry moves: The New York Times: Micheal Slackman moves from international managing editor to international editor to replace Joe Kahn. International assistant editor Joseph Kahn promotes to managing editor. Men's Health: former senior...
Skittles and Trump: The fallout of unintended marketing
Donald Trump has a son named Donald Trump Jr. And on September 19, at 4:41 p.m., Junior let rip with a tweet comparing Syrian refugees to poisonous Skittles. This image says it all. Let's end the politically correct agenda that doesn't put America first. #trump2016...
The Northern Red Carpet: The stars and buzz of TIFF 2016
Ten days, 400 films, and endless yards of red carpet later, the 2016 Toronto International Film Festival (TIFF) is a wrap. The crew here at MediaMiser used our patented software to track tweets for the entire festival — that's over 200,000 tweets from opening day to...
9 of 10 Consumers Want to Text Message with Brands—But Most Businesses Can’t Support That Experience
Brands In Denial that Messaging Is Consumers’ Communication Preference While 9 out of 10 consumers want to use messaging to communicate with brands, less than half of global businesses have the infrastructure in place to fulfill this customer demand, according to new...
Where did they go? Journalists on the move week of September 12
Notable journalist and media industry moves: New York Post: deputy business editor Holly Sanders Ware gets promotion to deputy web editor. Serena French promotes to co-editor-in chief of Alexa overseeing fashion coverage, working alongside co-editor David Kaufman, who...
Netflix original shows generate buzz online
Netflix spent more than $6 billion on original content last year, when it produced more of this type of content than HBO. That's a lot of content. All this entertainment goodness has attracted the attention of online news sources of all stripes, especially...
Hit the road, Jack: Twitter responds negatively to iPhone 7’s absent headphone jack
Courage. The word is typically reserved for the likes of firefighters, soldiers, and civil rights leaders. As of Wednesday, however, one more noble breed joins the ranks: Apple Inc. "It comes down to one word," said Phillip Schiller, the company’s senior VP of...
From biased editors to biased algorithms? The case of Facebook trending stories
Facebook has come under fire again for the nature of trending stories showing up in people’s news feeds. With Facebook's algorithm now doing much of its content selection without human assistance, the expectation was that the platform’s automated choice of trending...









