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Online news analysis: Drilling down into the draft

Online news analysis: Drilling down into the draft

Welcome to the draft, that magical collection of days where your favourite sports team's executive branch chooses players from the next generation. Each of the four major league sports in North America hold their drafts in the late spring/early summer, with the NFL in...

Game of Thrones Episode 10: 69 minutes of social buzz!

Game of Thrones Episode 10: 69 minutes of social buzz!

*** Major Spoiler Alert for Game of Thrones *** Well that’s a wrap of Game of Thrones Season 6! Winter is here, more houses and families are gone, body count was off the charts and more backstory about Jon Snow’s parentage is finally revealed. Now to wait a long 9...

MediaMiser looks to acquire PRNewswire’s Agility

MediaMiser looks to acquire PRNewswire’s Agility

As news of our potential acquisition of Agility from PRNewswire (via Cision) has made its way around the industry and social media, some of our customers have asked, “Is the boutique we’ve come to love going mainstream?” We’re here to say emphatically, “No way.” We’ll...

HOW TO: Build the ultimate search string

HOW TO: Build the ultimate search string

This is the first in a two-part series on how to more effectively search for relevant media content using search strings. Monitoring the news certainly has evolved over the past couple of decades: gone are the days of flipping through newspapers and literally cutting...

Pitching lessons from Twitter

Pitching lessons from Twitter

As a media monitoring and analysis company, MediaMiser often finds insightful lessons in Twitter data. However, it doesn't take an extensive monitoring regime to pick out these valuable pitching lessons for public relations from @DearPR and @SmugJourno: Follow-up in a...