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The benefits of market research campaigns: Agility webinar recap

The benefits of market research campaigns: Agility webinar recap

In this month’s webinar, “Earn more earned media: Why your thought leadership campaigns must be market research-led”, Miles Clayton, founder of Agility PR in the UK (no relation to us), Miles broke down the mechanics of market research campaigns, which in his...

SEO and PR: Why It Matters and What You Need to Know

SEO and PR: Why It Matters and What You Need to Know

  Did you know that over 70% of all online experiences begin in a search engine, and over 90% of all searches take place on Google? This makes Google the most important customer acquisition platform in the world, according to Chris Dickey, owner of Purple Orange...

PR Profiles, Episode 20: Anna Crowe, founder and CEO of Crowe PR

PR Profiles, Episode 20: Anna Crowe, founder and CEO of Crowe PR

Why authenticity is essential for long-term business success “At the end of the day, we want to ensure what we're doing is supporting the business goals of an organization,” says Anna Crowe, founder and CEO of Crowe PR in her interview for the PR Profiles podcast....

Be a Journalist’s Go-To: Agility Webinar Recap 

Be a Journalist’s Go-To: Agility Webinar Recap 

What does successful media relations look like to you? We all wish we had journalists lined up to publish our most recent newsworthy story, but unfortunately, that’s not how this whole PR thing works. Luckily, Nicole Rodrigues joined us for this month’s webinar: “Be a...

How to make your pitch stand out in a changing media landscape

How to make your pitch stand out in a changing media landscape

Agility webinar recap It’s a familiar scenario: your boss or client comes up to you and says that the company has a big announcement and they want lots of coverage in top tier media. But you, a seasoned PR pro, know that while this announcement is noteworthy it’s not...

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