Steve Conway

Steve Conway
Steve Conway is a content marketing professional and inbound marketing expert. Previously, Steve worked as a marketing manager for a tech software start-up. He is passionate about discovering new software that will that will advance his already well-honed digital marketing techniques.
How to promote your Twitch channel

How to promote your Twitch channel

It used to be that when a new game was released, we would huddle over the shoulders of friends or family to watch them play. These days, you can watch a new (or old game) in action through live streaming platforms like Twitch, finding a Twitch streamer to subscribe...

Simple tips to have a good reputation as an online business

Simple tips to have a good reputation as an online business

As the days of brick-and-mortar retailers fall increasingly into the past, more and more businesses are turning their attention to setting up online. With an estimated 4.2 billion people hooked up to the internet, it’s no wonder business owners are choosing to invest...

4 tips for hiring employees who can improve your PR efforts

4 tips for hiring employees who can improve your PR efforts

Managing the public relations of a growing company can start to feel like a challenge as you begin to interact with more customers, clients, partners, investors, consumers, competitors and other parties, all of whom have their own unique interests and opinions. As the...

Essentials for starting up your own PR firm

Essentials for starting up your own PR firm

Public relations is an art that has saved many businesses and public figures. This is thanks to PR professionals and their ability to influence their clients’ image in the media. If you happen to be a PR pro, then you should be all too familiar with this. For those...

How to run a more efficient PR firm

How to run a more efficient PR firm

Running a business is a challenge that you can never be fully prepared for. This is also why, when you’re able to find success doing so, it can be an extremely rewarding feeling. Having said that, one of the recipes to success for any business is being able to run...

The reality of managing and promoting a start-up—what to consider

The reality of managing and promoting a start-up—what to consider

Managing a new start-up company isn’t always as simple as doing things your way. Behind that success is an ever-changing business plan, a carefully curated marketing and PR strategy, and savvy people management. Juggling all of these features isn’t always possible and...

How PR can increase your web presence

How PR can increase your web presence

Public relations is not just the domain of the rich and famous. PR is also essential to businesses large and small, though the work of industry experts is often misunderstood by small business owners. They may be wary of PR, though that would indicate they have little...

How to ensure your business has a strong brand identity

How to ensure your business has a strong brand identity

Creating a clear brand identity is nothing without the proper marketing and PR—if nobody knows that your business exists, how do you hope to make a profit? Luckily, with the rise in social media presence, online capabilities, and developments in technology, marketing,...

How to brand your startup in 5 steps

How to brand your startup in 5 steps

Creating a brand for a startup company is not easy or simple, and when done badly, can be the difference between success and failure. You could be offering the best service or product in the world, but if you can’t connect with people, grab their attention, inspire...

PR and SEO—how to make them work with one another

PR and SEO—how to make them work with one another

Both PR and SEO are essential departments for modern businesses. Your PR department will ensure that your business is appearing to consumers in the right light and in the right places. Meanwhile, it is the responsibility of your SEO guys to ensure that your website is...

4 tips for enhancing your career as a PR professional

4 tips for enhancing your career as a PR professional

Public relations is something that is needed across every industry. Every company or individual wants to be seen in a positive light, especially by their target audience. Also, most at some point in their journey make mistakes that need damage control. Having said...

6 tips for managing your social media reputation in 2019

6 tips for managing your social media reputation in 2019

Social media cannot only help you to grow your brand recognition and augment your annual sales, but it can also help your large or small organization to effectively manage its online reputation. After all, it can be a powerful platform for promoting your company’s...