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Crisis Communications
3 ways your competitors are using media monitoring

3 ways your competitors are using media monitoring

We’ve been in the media monitoring game for a long time, and over the years we've seen many creative and effective ways organizations and PR agencies leverage media monitoring. We'd like to share some of the most tried and true ways that organizations, even your...

8 crucial lessons in crisis communications

8 crucial lessons in crisis communications

Crisis communications management isn’t a “one-and-done” effort — it's a fluid strategy that continues to evolve as a business uncovers new potential risks, acquires a better understanding of its competitive landscape through media monitoring, and learns from previous...

Is Apple’s stand against the FBI putting the brand at risk?

Is Apple’s stand against the FBI putting the brand at risk?

I used to work in a video rental store (remember those?). In later years, we had software that kept track of all our customers’ rental histories, in part so we could learn their tastes and recommend other titles. Back then, the employees and customers understood that...

Powerball and the importance of issues management

Powerball and the importance of issues management

If a well-thought-out strategic plan is in place and an organization has the capabilities to support it, it will allows the organization to adapt both to opportunities and issues that present themselves. But what does all this have to do with Powerball?

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