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10 game-changing digital marketing tools to take your business to new heights

by | Apr 16, 2024 | Marketing, Public Relations

You’re likely familiar with the fact that one needs software to stay up to date in their digital marketing game. But as there are a number of options, it gets difficult to choose the right one for a business. Therefore, in this article, we have created a list of some of the best digital marketing tools out there.

digital marketing tools

Image by Diggity Marketing from Pixabay

Many digital marketing tools ensure that your business is highly strengthened, and they help you avoid unnecessary tasks and focus on enhancing your creativity. Moreover, not taking advantage of advanced tools will make your business outdated and fall behind your competitors. Check out some of the most popular and credible digital marketing tools below.

1. Ahrefs

digital marketing tools

Ahrefs is a detailed and insightful search engine optimization tool with features that boost website traffic. It has data on millions of keywords in more than 150 countries worldwide. 

It allows businesses to check their market position, including data on their competitors, such as their links, top pages, and more. You can also check where your competitors’ content ranks and what your content lacks. It has several features, such as the Top Pages tool, which allows you to see the pages with the most traffic and determine the traffic on competitors’ sites.

2. Semrush

digital marketing tools

Semrush is another popular digital marketing tool that is used predominantly to fulfill SEO and content requirements. It allows you to search for competitors and extract keywords for one’s own business. The writing assistant feature helps in finalizing keywords and including them in the content you are posting. Moreover, it gives data on the top ten search engine ranking pages and shows a score depending on the readability, SEO, and originality of the write-up.

Not only this, the tool lets users conduct a topic research and find out what people are searching for. This way, you can provide answers to those questions in your content.

3. Usersnap

digital marketing tools

Usersnap is a tool for feedback collection that is also suitable for digital marketers and agencies. Usersnap is also good for website optimization and user experience. Its feedback system allows precise collection from visitors, aiding in understanding preferences and improving web presence. 

Additionally, Usersnap offers screenshot and annotation tools for efficient communication and issue resolution. Analytics features provide insights into problems and bugs and aid strategic decisions. Integration with project and product management platforms enhances workflow efficiency. You can enjoy integrations with Jira, Azure DevOps, and others. Usersnap empowers businesses to refine their online presence, optimize user experience, and make informed decisions in a competitive digital landscape.

4. MailChimp

digital marketing tools

MailChimp is an email marketing tool that lets users make several campaigns automated. With millions of customers, it has become one of the top email marketing tools. It is an easily accessible and cost-effective platform for small businesses. In addition to the email functions, MailChimp also lets users use other marketing tools for landing pages, social media, and more. This tool integrates various digital marketing needs and, ultimately, drives more customers to a business.

5. Trello

digital marketing tools

Trello is a digital marketing tool used by various organizations to manage projects, strategize content, and provide team support. It provides an option for brainstorming within a team through an online platform, even if the members are working remotely. Employers can also assign tasks to the members with cards on Trello. It enhances a sense of collaboration and maintains transparency in one’s work.

Without tools such as Trello, the team will be bound to communicate via email, which is still helpful; however, it can lead to miscommunication and confusion within the group.

6. Monday

digital marketing tools

Monday is a cloud-based, versatile work operating system that removes the mundane from work life. The platform streamlines workflow and fuels team collaboration by offering customizable boards where teams can organize tasks, track progress, and communicate effectively. Furthermore, it allows users to create applications and project management software.

With Monday software you can foster collaboration across various departments and remote teams through real-time updates. The platform also offers integrations with popular productivity tools to further enhance workflow efficiency and transparency.

7. Tagshop

digital marketing tools

If you own an online store and want to grow, Tagshop is the way to go. It’s a great tool for using your brand’s social media content, like pictures, videos, and reviews, to make your products shoppable. With Tagshop, you can easily collect and organize this content into a feed that customers can browse through and buy from. 

Plus, it has a fantastic Shopify app that adds even more features, like Shopon.bio. This lets users make their social media bios shoppable, leading people straight to your website. And now, you can even add reviews to your Shopify store for extra credibility and trust!

8. Textmagic

digital marketing tools

Textmagic is an all-in-one, cloud-based business communication platform designed to simplify client interactions and enhance marketing strategies. This versatile tool enables seamless SMS campaigns, personalized texts, and bulk SMS service to engage audiences effectively. Users can manage contacts, schedule messages, and track the success of their campaigns through detailed analytics. 

Textmagic facilitates direct communication with customers, improving response rates and customer service. Additionally, it supports integrations with a wide range of business tools, making it easier to automate workflows and synchronize with your existing tech stack. 

With Textmagic, businesses of all sizes can benefit from text messaging to strengthen customer relationships and drive growth, even in remote work environments.

9. Bettermode

digital marketing tools

Bettermode stands out as an all-in-one customer community platform, facilitating engaging experiences without the need for coding. It’s renowned for its versatility as one of the most effective user-friendly website builders, allowing seamless integration with other tools to automate workflow. Product teams leverage Bettermode to collect ideas and feedback effortlessly, while also enabling the creation of knowledge bases. Marketing teams benefit from easy communication with customers, event organization, and scalable content creation, all thanks to Bettermode’s high level of customization. Simplifying community building with premade templates, Bettermode empowers users to create impactful experiences, all achieved with zero coding.

10. MightyCall

digital marketing tools

MightyCall is one of the most experienced solutions for call center management. Launched in 2013, this business phone system was carefully crafted to cater to call centers and SMBs. Get as many business numbers and extensions as you want: toll-free, vanity, local, international, call routing or port your existing number for free. Use it to call, text, and train your agents to create a power team. 

Offering a suite of advanced features, MightyCall provides you and your agents with a unique blend of adaptability and efficiency. Accessible from any device with an internet connection, it allows all team members to stay on board. With its central dashboard, all the necessary features can be accessed from one place. From Call Whisper and Call Flows to Multi-level IVR, MightyCall provides everything a modern call center needs.

Conclusion

Therefore, many tools are available that make your online marketing process easier and more efficient. They help automate several less creative tasks, and the tools listed above can work as a foundation for your enhanced online efforts. After creating a well-strategized campaign, you should expect to see growth and success in your business.

Ombir Sharma
Ombir Sharma is an Writer and SEO expert at Tecuy Media with over 3+ years of experience in the field. He has a passion for helping businesses improve their online presence and increase their visibility on search engines. When he's not optimising websites, Ombir can be found playing volleyball or watching movies. With his dedication and expertise in SEO, Ombir is a valuable asset to the Tecuy Media team.

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