There’s no single path to success, as 20 inspirational female leaders will confirm. In celebration of International Women’s Day and National Women’s History Month, female-owned marketing communications agency Bullfrog + Baum is sharing 20 different recipes for success as part of its second annual #PerSister campaign.
Throughout the month of March, the company’s Instagram handle will be the hub for these words of wisdom. Each week, Bullfrog + Baum will spotlight a different collection of personalities–from publicity to publishing—and their 10(ish) words to live by.
Kicking off the program are the likes of: Ivy Naté, Artist; Jenny Pura, Director of Marketing, Meyers USA; Megan Jorgensen, Director of Sustainability, Snooze, an A.M. Eatery; Diana Salameh, Director of Marketing & Communications, Serino Coyne; Anncherie Saludo, Beverage Director, L’Artusi; and Heather Morgan, Director of Operations, Epicurean Group.
Launched in 2018, the #PerSister initiative began as a way for Bullfrog + Baum to spotlight women in and around the hospitality industry who inspire us all to reach for more. The campaign evolves this year to not only include this unique social media content, but also an exclusive preview of the boundary-breaking play What the Constitution Means to Me written by and starring, Heidi Schreck and the launch of a new workout + networking series: #PRSWEATSHOP, the first of which will take place in collaboration with Random House, as they prepare to release Burnout: The Secret to Unlocking the Stress Cycle.