ICYMI: Bulldog Reporter’s Top 10 Most Popular Posts in April
As 2022 keeps chugging along, Agility's Bulldog Reporter again scored a trainload of great post traffic in April. Some of our most timely pieces topped the list of popular posts last month, with topics including spokesperson lessons from Judge Kentaji Brown Jackson’s...
Media monitoring: Is self-serve or premium media monitoring right for you?
Whether you’re an agency, not-for-profit, or international corporation, media monitoring will benefit you and your communications. While there are free tools you can cobble together to do some basic monitoring, this is an area we recommend putting some budget behind....
PR Profiles, Episode 11: A Conversation with Jen Kelley Young, Senior Vice President at CURA Strategies
Listen to your instincts, advises Jen Kelley Young, Senior Vice President at CURA Strategies in her interview for Agility’s latest PR Profiles episode. “A lot of times you want to dive right in, whether it's to start a new client relationship or to address an issue...
The Art of the Digital Pivot with Eric Schwartzman: Agility Webinar Recap
On Wednesday, April 27, Eric Schwartzman, digital marketing consultant and author of The Digital Pivot: Secrets of Online Marketing joined us for our monthly webinar series. In his presentation, Eric shared three steps for making the digital pivot and his sequence for...
It’s time to add podcasts to your media monitoring—here’s why
Since we last wrote a podcast related article, the podcast industry has grown. In 2021, there were 34 million episodes, now there are 48 million. Last year, 75% of Americans were aware of podcasting, now 79% are. In fact, these days, more Americans listen to podcasts...
ICYMI: Bulldog Reporter’s Top 10 Most Popular Posts in March
The year is speeding by (Q1 over already??) and with spring in the air, Bulldog Reporter content remains on the fast track, with another great month of original and submitted posts. Our top posts in March tackled some interesting PR topics, such as how to break the...
Alternative angles and doublespeak: How the Russia-Ukraine war is being talked about in Russian vs. Western media
The Russia-Ukraine war is the dominant news story globally, and there is a general understanding that the war is being covered differently in Western media compared to Russian media. The Media Insights Group at Agility PR Solutions prepared this special report to...
PR Profiles, Episode 10: A Conversation with Justin Goldstein, Founder and President of Press Record Communications
Setting realistic client expectations, especially around earned media, isn’t the easiest conversation to have—but it is a necessary one. “Before we decide to collaborate together, I want prospective clients to feel comfortable with my approach,” says Justin Goldstein,...
A crisis comms perspective: Michelle Garrett shares her thoughts on the Oscars incident involving Chris Rock and Will Smith
Whether you watched the Oscars on Sunday night or not, it’s more than likely you’ve heard about or seen a clip of Will Smith slapping Chris Rock on stage after Rock made a joke about Jada Pinkett Smith. The incident has not left the headlines since. Michelle Garrett,...
Crisis Comms Mastery Virtual Summit: Top Tips from the Experts
From March 24-26, over 2,000 registrants joined us for our second annual Crisis Comms Mastery virtual summit. This year we had 15+ sessions from a lineup of world-class PR and crisis comms experts, including former journalists, agency owners, authors, and podcast...
Molly McPherson Says Your Next Crisis Will Be Digital: Crisis Comms Mastery Keynote Session Recap
Molly McPherson was working at the Federal Emergency Management Agency (FEMA) when Hurricane Katrina wreaked havoc on the city of New Orleans and surrounding areas. While FEMA’s response to the crisis was appreciated by the people receiving aid, it was brutalized by...
Oscars Buzz: The Media Insights Group at Agility PR Solutions Predicts this Year’s Academy Award Winners
Grab your tuxedoes, ready your red carpet gown, and prepare your speech, the 94th Academy Awards are airing Sunday, March 27! Our Media Insights Group wanted to make some educated predictions about who would win the coveted golden statues by analyzing which nominees...
New to Newswires? Here’s how to write an attention-grabbing news release
For those new to the game, newswires today distribute submitted news releases (aka press releases) electronically for a fee to subscribing newsrooms and journalists. Once a press release is posted to the wire, journalists and news outlets who subscribe to that...
ICYMI: Bulldog’s Top 10 Most Popular Posts in February
As the winter snow piled up, our crew at Bulldog Reporter piled up a nice collection of high-traffic posts in February, tackling a range of PR issues and insights. Last month’s annals addressed ever-trending industry topics such as redefining the press release,...