Many developers know how to build great products. But when it comes to marketing, things can get tricky. The good news? AI tools can now help you reach more people, create better content, and market smarter without needing a full-time marketing team. Automate Social...
5 essential digital marketing tools to boost your campaigns
If you sometimes feel overwhelmed by the countless digital marketing tools available in today’s market, you’re not alone. Given our current dynamic tech landscape, it’s easy to feel lost when trying to determine which tools will effectively elevate your marketing...
Choosing the right AI agent development partner: A C-level guide to innovation ROI
The artificial intelligence revolution has reached an inflection point in 2025, transforming from experimental technology to mission-critical business infrastructure. As organizations across industries witness AI agents automating complex workflows, enhancing customer...
How to market your coding projects like a pro
You’ve built something amazing, a web app, an open-source tool, or a slick coding utility. But no matter how good your project is, it won’t gain traction unless people know it exists. That’s where marketing comes in. And no, you don’t need a marketing degree to do it...
4 steps to tackle the risk of deepfake technology: Preparing PR strategies against synthetic media
One of the most alarming developments with the application of artificial intelligence is the enhanced ability of deepfake technology. If you’re a PR manager, you should be very concerned. Deepfake software helps small businesses and solo creators improve their...
How tech-driven PR strategies are evolving in the age of healthcare innovation and outsourcing
In an era where digital disruption is transforming every sector, healthcare stands at the forefront of innovation and public scrutiny. With rising demand for real-time care, patient-centric services, and data transparency, the way healthcare organizations communicate...
Move over ChatGPT—AI super agents are here to run your business
You hear so much about artificial intelligence now; hundreds of new AI tools are launched every day. But have you heard about AI super agents? This emerging concept is generating considerable buzz, hinting at a future beyond current AI capabilities. Tech leaders like...
The AI-powered iGaming industry: How technology is enhancing operations, safety, and innovation
The iGaming industry faces a unique operational challenge that few other sectors understand: how do you promote an entertainment product while simultaneously demonstrating unwavering commitment to consumer protection and regulatory compliance? For operators working in...
Navigating the ethics of AI in PR: Balancing automation with authenticity
AI tools have become a dream for PR professionals looking to scale campaigns with automation. But as AI gets increasingly smarter, we need to keep ethics at the front of the conversation. How much AI is too much? Where and how do human voices fit in? How do we draw...
6 emerging PR technologies and their impact on industry practices
Gone are the days when public relations meant writing a press release, sending it to your media list, and waiting for coverage to roll in. Technically, those days aren’t gone yet, but they don’t have the same impact as they used to. In 2025, PR is faster, smarter, and...
How machine learning is transforming predictive intelligence in the logistics sector
Logistics remains the lifeblood of world trade, enabling the smooth movement of products across oceans and borders. The changing e-commerce needs, surging globalized supply chains, and customer-end demands for track-and-trace in real time and speedy delivery are,...
5 ways AI-powered chat tools are benefitting PR in 2025
A chatbot for business is no longer only a supportive tool, but an essential for any modern PR pro. Currently, AI chat tools are managing platforms like automating press interactions, delivering instant responses, and managing media outreach. They help to boost...