The Internet, digitization, and social media has impacted legal library teams immensely: larger volumes of data, increasingly complex copyright agreements and multiple types of available content being requested, consumed and delivered has contributed to the legal...
A brief history of media monitoring (and analysis)
Keeping an ear to the ground. Knowing which way the wind is blowing. Having your finger on the pulse. Whether you’re an industry leader or leader of men, the knowledge of what’s being said about you and yours, by whom, and in what capacity is invaluable. And it always...
The evolution of executive news briefings, from scissors to social
Media monitoring is an activity most PR professionals typically dread. But that’s mostly because they don’t know where to start -- along with the fact that it can be extremely time consuming and labour intensive. That said, dissemination and comprehension of news...
Break free from complex media monitoring
This piece was written with input by David Nadeau, CTO and Pragya Dubey, Director of Client Services. “MediaMiser’s professional services team is the key to curating your content.” – Pragya Dubey, Director of Client Services Author’s note: A prospect recently asked us...
Heavy lifting with Phil Ho
When you wake up in the morning, does the thought of media monitoring look like a 50-pound dumbbell sitting in the corner of your office? If so, you’re not alone. I happen to be a morning person: I’m at the gym lifting weights for two hours starting at 5 am each day...
Amazing Race Canada, Season 3 Ep. 1: Stronger than ever, but who will be this year’s fan favorites?
Already the Amazing Race Canada seems to be a hit, as early analysis shows an 11.5 per cent increase in show engagement on Twitter from last year’s premiere. There is no doubt the Amazing Race Canada brand is growing, and to reinforce that brand the show has changed...
Undercover Boss: MediaMiser Edition
I certainly didn’t (or couldn’t) realize it at the time, but my first job at age 13 set the stage for the rest of my career path. Back in 1987, with my bright yellow Ottawa Citizen bags on each shoulder, I delivered the local newspaper door-to-door after school. Yes,...
How has Facebook monitoring changed?
As a result of changes implemented by Facebook on May 1, the ability to perform keyword searches is now gone from the Facebook monitoring experience. Instead, only Facebook page monitoring will be supported through the social network’s Application Programming...
Why governing bodies should use media monitoring and analysis
There has been some debate and backlash surrounding the use of media monitoring and analysis by government agencies. But why do government departments and agencies really use services like this? Traditionally, the purpose of governmental media monitoring and analysis...