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Public Relations
3 creative tips for optimizing PR campaigns using sales data

3 creative tips for optimizing PR campaigns using sales data

Are you ready to uplevel your next PR campaign? Then you need to know how to use sales data to promote a healthy ROI and profit margin.  Sales data holds immense potential for optimizing PR campaigns, elevating their impact, and delivering results that drive business...

6 steps to regaining customer trust after it’s been broken

6 steps to regaining customer trust after it’s been broken

Mistakes happen, both in life and in business. However, in business, some of those mistakes can lead to customer churn and to all-important trust being broken. If your customer churn rate starts rising above the acceptable averages of 2-8 percent (for B2C businesses),...

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