Public Relations
When startup executives ‘don’t have time for PR’

When startup executives ‘don’t have time for PR’

In the fast-paced world of startups, where every minute is consumed by product development, investor meetings, and growth strategies, public relations (PR) often takes a back seat. For many startup executives, PR can feel like a “nice-to-have” rather than a “must-do,”...

The shifting landscape of tech PR: Adapting to a new reality

The shifting landscape of tech PR: Adapting to a new reality

In the fast-paced world of technology, public relations has always played a pivotal role in shaping narratives, managing crises, and crafting brand identities. However, the landscape of tech PR is undergoing a seismic shift, driven by rapid technological advancements,...

10 SEO-friendly content strategies for PR campaigns

10 SEO-friendly content strategies for PR campaigns

Planning your next public relations campaign? One thing you don’t want to overlook is search engine optimization (SEO). As digital PR campaigns take off, SEO is and will remain a cornerstone of a successful strategy. For this reason, you’ll want to know where the two...