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SXSW: No one is immune to bad press

SXSW: No one is immune to bad press

Having celebrated its 29th year this past week, South by Southwest proved again why it’s perhaps the world’s foremost multi-disciplinary festival, where the 2,200 musical acts accounted for only part of the action over the 10 days of its frantic annual existence. And,...

PR issues: Clients should be graded, too

PR issues: Clients should be graded, too

Successful public relations campaigns are a two-way street—for the public relations firm to deliver results, the client must invest adequate time and resources, provide information about their business activities, and make themselves available for content reviews or...

Report: Local TV news dominates U.S. media landscape

It’s a good time to be a local TV producer or reporter, according to a recent report on the state of local news in various cities across the United States. Interest in local-level and neighbourhood-level news trumped that of national and international fare in all...

Why science coverage gets on some scientists’ nerves

Why science coverage gets on some scientists’ nerves

Attention science journalists and editors: You’re being called out by your sources. Nearly 80 per cent of American scientists say the superficial nature of media coverage on scientific studies is a major problem for the scientific community’s communications efforts,...

Twitter Reacts to the Demise of Sun News Network

Two months shy of its fourth birthday, the Sun News Network went dark on Friday the 13th of February. Regardless of whether you saw the network as right-wing vitriol or clear-sighted truth -- or if you saw it perhaps as most of us did, which was very rarely or not at...

Super Bowl ads: Hitting pay dirt with controversy?

There’s been a lot of talk this week about the winners of the Super Bowl advertising game, but does the ad really need to be a “winner” to receive a big payoff? We’ve seen a blitz of research around the ways in which social media shapes the TV advertising industry....

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