We’ve been in the media monitoring game for a long time, and over the years we've seen many creative and effective ways organizations and PR agencies leverage media monitoring. Here are some of the most tried and true ways that organizations, including your...
One common question we get every year is, "What does a winning entry for the awards look like?" As the parent company of Bulldog Reporter, we can’t actually apply for the PR awards, but I wanted to share what we would have entered if we could. Hopefully this example —...
![Using Reddit to Spike Your Media Coverage [Webinar Recap]](https://www.agilitypr.com/wp-content/uploads/2017/12/illustration-hedgehog-wallpaper-1-768x288.jpg)
On December 20, 2017, Bulldog Reporter presented a webinar by Daniel Russell titled Using Reddit to Spike Your Media Coverage. Here is a recap of what the director of Go Fish Digital had to teach us. You've got a problem: your client is demanding a dynamite campaign...
![Using Reddit to Spike Your Media Coverage [Webinar Primer]](https://www.agilitypr.com/wp-content/uploads/2017/12/new-startup-concept-vector-id596803698-768x288.jpg)
Reddit is a massive online forum that sees billions of clicks each year. Its users source content from all over the internet and post that content to Reddit, where other users interact with and comment on it. Users even create content themselves for the sole purpose...
![Media Relations: 4 Reasons It’s Not Working For You [Webinar Recap]](https://www.agilitypr.com/wp-content/uploads/2017/10/illustration-graduate-on-a-laptop-on-a-cloud-01-768x289.jpg)
On October 24, 2017, Bulldog Reporter presented a webinar by Katy Pollard titled Media Relations: 4 Reasons It's Not Working For You. Here is a recap of what the journalist-turned-PR pro and founder of Listening Pig PR had to teach us. Like every good presentation,...
We’ve been in the media monitoring game for a long time, and over the years we've seen many creative and effective ways organizations and PR agencies leverage media monitoring. We'd like to share some of the most tried and true ways that organizations, even your...
![What should be done about media relations? [Debate]](https://www.agilitypr.com/wp-content/uploads/2017/10/illustration-two-people-arm-wrestling-e1508428059392-768x289.png)
Be it resolved that media relations is a lost art in the PR world and should be resuscitated, revived, and reaffirmed as a pillar of the profession. Arguing for is Alex Slater, managing director of Clyde Group and Bulldog Awards PR Star of the Year 2017, who...
This post from the Queen of Measurement Katie Paine is a direct response to an earlier post from Alex Slater, wherein the managing director of Clyde Group argued that the PR industry needs to get back to its media relations roots. I recently read Alex Slater's post...
The following is a taste of what you'll learn later this month (October 24 for our U.K. friends; October 25 for those in North America), when journalist-turned-PR pro Katy Pollard presents her Bulldog webinar, Media Relations: 4 Reasons It's Not Working For You. Watch...
Over the past several months, there has been a resurgence in the demand for news and a growing appetite for up-to-the-minute coverage and captivating headlines, thanks to the “Trump Bump.” Yet, newsrooms have long been shrinking despite the 24/7 news cycle and demands...
New research from digital communications platform ISEBOX reveals a huge gulf between the information provided by drug companies and what journalists actually need to create their content. The survey finds that 85 percent of health journalists view healthcare...
The notion of give-and-take is a key element of any successful professional relationship, and the relationship between PR professionals and journalists is no different. If you want to help your own PR efforts, start by helping journalists do their job. From how the PR...