Public Relations
5 questions PR must conquer to thrive in digital media

5 questions PR must conquer to thrive in digital media

Your public relations policies and department are the lifeblood of your company. With good PR, you can see your profits soar and your company grow, but with bad PR, you can see your customer pool dry up. Adapting your public relations policies to fit into a digital...

The power Amazon marketing holds for brands today

The power Amazon marketing holds for brands today

The numbers don’t lie: Amazon has 310 million active users, with 197 million people shopping on the e-commerce behemoth monthly. With 1- to 2-day delivery times and the convenience of one-click purchasing, consumers are treated to the ultimate experience in seamless...

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